Kinetic Text Research

The brief states that my video must include text elements such as kinetic text to highlight and emphasize the words being spoken in my chosen speech. Kinetic text is the technical term for moving text which is a technique combining motion and text using video animation to express ideas and emotion.

One of the ideas I have for the kinetic text in my video is to have it animated like it's being typed out on a typewriter or laid down on a page like a newspaper article. I'm not sure how I would do that or what it would look like so I went on YouTube to look at newspaper-like kinetic text videos.

Ink & Paper
http://www.youtube.com/watch?v=2QNFdmm8UsA

I looked at this one called Ink & Paper which I think is done very well and Has some cool effects in it which I'd like to try out. I'm not sure if it was made using After Effects or Motion.

This is a still from the beginning of the video where the text types out onto a grayish paper textured background, the texture is also visible through the text and the font is in a black typewriter style font face. The page then tears revealing another page laid out like an article where the text and headline print rolls up.

It then goes to type out a headline at an angle as if the camera is moving along with the text as it's being typed up against the paper. Here you can see the detail of the texture behind the text and the motion of it and font style. The font face has an inky feel to it with accentuated ink marks and drips coming from the text.

There is also a point where the text is typed out and turns to it's side etc as more text is being typed out like the style of most kinetic text I've seen before where the words are laid in different directions and then there is a transitions where the paper tears upwards.

I then went to look at some existing videos of kinetic text for Martin Luther King's speech to see how creatively they were made and designed and how they emphasized specific words in the speech.

I Have A Dream ( typography)
http://www.youtube.com/watch?v=CTqG3XfWjyg

Here are some screen shots from the video which I thought were interesting and may possibly use similar ideas for my own kinetic text.

I think it's interesting how they've used different fonts here to exaggerate a word or bold text to put emphasis with the audio. For example they have used a fiery font face for the word 'HEAT' which may come across as a bit literal but I think it works and can be a more stylistic way of using kinetic text rather than just using the same font and placing words in random places.

Throughout the entire video it looks as if the text is quite randomly placed though at this part you can start to somewhat make out an outline or shape of an image that is being created by the text.

By the end of the video you can see that all of the kinetic text make up to form a portrait of Luther King which I think is a really creative way of using kinetic text. I think this would make an interesting concept for a whole video but in my opinion I think it's a bit bland and I would like to take a more abstract approach using video as well as some kinetic text.